The “Houdini”/“The Death of Slim Shady” rollout continues, bringing new signs of Marshall’s dominance.

A massive banner in Times Square, New York, remains a powerful marketing tool and always brings joy to the fans’ hearts. It’s iconic, it shows status, and it’s just nice to see. And now we finally see Emineme there again.

Marshall looks down at Times Square as the face of Spotify’s New Music Friday playlist. It’s been a while since he dropped a single for his upcoming album, so the attention “Houdini” gets is understandable. People are hungry, and they cannot get enough.

By the way, on Spotify, on the day of the “Houdini” release, Eminem jumped 17 spots up on the Spotify Artist chart and re-entered the Top 10. So, yes, it was HIS New Music Friday.